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 Karl Dentino, President

Karl is the owner and president of Dentino Marketing and has been at the helm since 1987. Under his leadership, the agency has worked with many world-class clients including Avis, Caesars, Chase, Citibank, Columbia House, Isle of Capri Casinos Inc., MasterCard, Prudential, TIAA-CREF, Trump and Wells Fargo.

Karl spent the formative years of his career at the world-renowned NYC direct marketing agency Wunderman Worldwide, and also held account management positions with Benton-Bowles Direct and The Direct Marketing Group. He is the recipient of many direct marketing awards and is an in-demand speaker, writer and teacher on direct marketing topics. Karl is a Distinguished Alumnus of Rowan University and an inductee in the New Jersey Advertising Hall of Fame.

Over the course of his career, Karl has devoted countless hours to influencing and informing young college students about direct marketing. His book Business Reply: How To Use Direct Marketing Techniques To Get The Job You Want is used by thousands of job seekers each year and can be accessed by visiting the Direct Marketing Educational Foundation website at